Strategy

How Conservation Photography Drives A Global Workflow

During a year where humans worldwide were more isolated than ever before, fellows from the International League of Conservation Photographers connected the living beings of this planet by illuminating and sharing conservation stories from around the globe.

Key to their success was the communications strategy led by Brooke McDonough, Development and Communications Manager at the International League of Conservation Photographers. 

The iLCP team collected and shared stories of resilience: hurricane recovery efforts in Puerto Rico, gorilla protection in the Democratic Republic of the Congo, and fundraising through photography sales to empower women conservation photographers. 

Join Brooke to learn:

  • How the PhotoShelter-Hootsuite integration was essential to iLCP’s global storytelling strategy 
  • How photography sales drove fundraising and support for women conservation photographers 
  • How partnerships with Smithsonian and National Geographic help conservation photographers reach new audiences 
  • How they share incredible stories and photos from unique conservation efforts 

Watch it now!

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Brooke McDonough is the Development and Communications Manager at the International League of Conservation Photographers (iLCP). She is a Washington, D.C. based storyteller and a member of Women Photojournalists of Washington (WPOW) and a National Geographic grant recipient. She uses text, photography, and video to share powerful conservation and natural history stories. Brooke received her M.A. in New Media Photojournalism at George Washington University’s Corcoran School of Arts and Design. 

Source
How Conservation Photography Drives A Global Workflow is written by Yoav B. Guttman for stories.photoshelter.com

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