Strategy

The Strategy Behind Austin FC’s Winning Game Day Workflow

From Austin FC’s first game ever in April 2021 through to their last game of the season, the Texas capital-repping team performed match after match with superstar energy for opponents, fans and the media. Join us on November 17 to hear how Rankin White, team photographer and social media team lead, Hannah Fields collaborate to cook up a ‘Bright Verde’ winning visual content strategy. 

What you’ll learn: 

  • A play-by-play of how Rankin covered the last game of the season against the Portland Timbers, from camera gear to digital tools. 
  • How the photography and social media teams work together to capture and share the team’s epic performance during the game. 
  • How Hannah organizes the team’s photo archive on PhotoShelter for easy interdepartmental access and how she creates content to keep fans pumped postseason.

David Welker,
Libris Account Executive & Professional Photographer

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LIVE WEBINAR: Wednesday, April 21 / 2pm ET

Source
The Strategy Behind Austin FC’s Winning Game Day Workflow is written by Yoav B. Guttman for stories.photoshelter.com

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