Strategy

Unpacking Discover Puerto Rico’s Emmy Award-Winning Workflow

Puerto Rico is all about the sights, the sounds, the flavors, and above all, the community. The people of Puerto Rico have long celebrated their beautiful island and colorful culture. Discover Puerto Rico, the island’s destination marketing organization (DMO), is known for their incredible coverage of everything Puerto Rico has to offer. And they deliver special highlights and compelling tourism campaigns time and time again. 

On Tuesday April 26, at 2pm ET / 11AM PT, join us to see how the team at Discover Puerto Rico produces engaging content that exemplifies their fun and fiery mission: “In Puerto Rico, you’re not just invited to the party, we want you to dance.” 

Jean-Paul Polo, Director of Creative Strategy, and Darlien Morales, Associate Content Producer, are taking us behind the scenes of Discover Puerto Rico’s visual storytelling strategy, their team’s creative workflow using PhotoShelter, and their most recent (and exciting!) brand campaigns that have taken off with well-deserved recognition. 

David Welker,
Libris Account Executive & Professional Photographer

LIVE WEBINAR: Wednesday, April 21 / 2pm ET

Source
Unpacking Discover Puerto Rico’s Emmy Award-Winning Workflow is written by Yoav B. Guttman for stories.photoshelter.com

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